SIZE 10½ BOOTS HAVE HELPED PROFESSIONAL SERVICE FIRMS GROW SINCE 2005
We work alongside law firms, accountancy practices and patent and trade mark attorneys, refreshing the way they approach marketing and business development and making sure the limited time their fee earners have for BD is used to best effect.
One of the lessons we’ve learned along the way is that sometimes it’s much more time and cost-effective to outsource some of the background activities to specialists. This ensures the impact business development has on potential fee earning time is kept to a minimum and makes sure the marketing deadlines you’ve set aren’t pushed back because of unforeseen client demands.
Writing new blogs, articles and other types of content is definitely one of those activities.
We now help a wide variety of clients (all of whom are either professional service firms or companies who specialise in supporting the professional services) produce a wide range of brand new and totally unique content.
Our experienced writers understand the nuances between practice areas and how and why each departments’ clients use the advice they offer.
Just as importantly we have helped many firms develop their proposition and their preferred ‘voice’ so we know exactly what style to use to maximise audience engagement whilst maintaining brand congruence.
Experience has also taught us every firm is different. This is why we are totally flexible when it comes to setting up how we work with you.
In general terms when it comes to producing content for clients we offer lawyers, accountants and patent and trade mark attorneys the following services: