Law firm blogging
If your lawyers are finding it hard to make the time to write the new content you need for your website, why not ask us? We have managed a number of law firm’s blogging for them.
Our experienced team have worked with law firms for almost 20 years.
Our job is to help lawyers improve the way they approach marketing and business development. More and more this means producing the engaging, relevant content they need to educate their clients, contacts and targets and – more to the point - push them up the search engines so they generate more new enquiries.
Over the years we have written for every practice area and have also produced more specific market-focused content to support our clients’ sector marketing initiatives.
We provide a comprehensive blogging service for lawyers which includes:
1. Researching the right angles based on what’s happening in your core markets.
2. Finding the right tactics in terms of frequency, format and ‘reskinning’ existing content for different audiences.
3. Writing the content itself or if you have some keen authors internally, tweaking their drafts to make them easier to understand for readers from outside the legal profession.
4. Optimising each piece by incorporating the right keywords and search phrases.
If you would like to find out more or discuss a specific campaign that you’d like to outsource to us, please email us today.